By admin on September 20, 2010
If you sell a product or service, and want to be successful quickly, you must tell people about it through advertising and marketing.
TV, radio and newspaper are still considered the major media for effective marketing off-line.
However, a lot has changed with these top three marketing vehicles in the past 15 years.
In this [...]
Posted in General Information | Tagged Advertising, impact, maximum, media
By admin on December 8, 2009
As an author, you may have recently published a book. I would venture to guess that you have put a lot of time and passion in order to create a piece of literature to be read by people all over the nation!
Getting the attention of consumers though, can be really tough. As there are over [...]
Posted in General Information | Tagged attention, get, how, local, media, public, relations, to, use
By admin on December 2, 2009
As an author, you may have recently published a book.
In writing this title, you dedicated much of your time and passion in order to create a final piece of work that can be enjoyed by people everywhere! But getting your book noticed is no easy feat. In this crowded marketplace (there were nearly [...]
Posted in General Information | Tagged book, get, how, in, interested, local, media, to, your
By admin on November 27, 2009
Review
Anyone who wants to know more about how films and TV shows are distributed and exploited can learn a huge amount from this book.- Jim Morris,Pixar Animation Studios General Manager, EVP, Production, and Producer Wall . EThe entertainment industry is an industry with ongoing challenges with constant [...]
Posted in General Information | Tagged business, content, Distribution, Film, media, Monetizing, online, video, world
By admin on November 17, 2009
But where does social media such as forums, blogs, social bookmarking fit with your overall marketing strategy?
Social media does not replace all of your other marketing – it just changes the mix.
When I look at a company’s marketing I categorise it into two main areas – Online and Offline. I then break these down [...]
Posted in General Information | Tagged does, fit, in, marketing, media, social, where, with, your