By admin on December 8, 2009
As an author, you may have recently published a book. I would venture to guess that you have put a lot of time and passion in order to create a piece of literature to be read by people all over the nation!
Getting the attention of consumers though, can be really tough. As there are over [...]
Posted in General Information | Tagged attention, get, how, local, media, public, relations, to, use
By admin on December 2, 2009
As an author, you may have recently published a book.
In writing this title, you dedicated much of your time and passion in order to create a final piece of work that can be enjoyed by people everywhere! But getting your book noticed is no easy feat. In this crowded marketplace (there were nearly [...]
Posted in General Information | Tagged book, get, how, in, interested, local, media, to, your
By admin on November 27, 2009
Review
Anyone who wants to know more about how films and TV shows are distributed and exploited can learn a huge amount from this book.- Jim Morris,Pixar Animation Studios General Manager, EVP, Production, and Producer Wall . EThe entertainment industry is an industry with [...]
Posted in General Information | Tagged business, content, Distribution, Film, media, Monetizing, online, video, world
By admin on November 17, 2009
But where does social media such as forums, blogs, social bookmarking fit with your overall marketing strategy?
Social media does not replace all of your other marketing – it just changes the mix.
When I look at a company’s marketing I categorise it into two main areas – Online and Offline. I then break these down [...]
Posted in General Information | Tagged does, fit, in, marketing, media, social, where, with, your
By admin on November 5, 2009
If you believe what you hear in the media, there are an awful lot of viruses going around. No, I’m not talking about the make-you-sick kind of virus, though they get plenty of airtime, too. I’m talking about the kind of virus that enters via your internet connection rather than your nasal passages.
What the mainstream [...]
Posted in General Information | Tagged are, by, computer, media, spread, the, viruses